Improving Response Rates

Technical Writing

This is my lightning talk from the Write The Docs 2018 conference in Portland. I talk about using the scientific method to try to improve the response rates in "was this page helpful?" feedback widgets.

On a whim, I decided to give a lightning talk on day 2 of the 2018 Write The Docs conference in Portland. A lightning talk is an informal, 5-minute talk on anything related to the conference. Time permitting, pretty much any attendee can come up on stage and talk.

The main takeaway: if you want to join me on this voyage to learn metrics, then email me at or tweet me at @kaycebasques.

Here's the slides.

Talk notes